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Six structures, one table

Business Funding Options in Eau Claire, WI, Side by Side

Each funding structure is built around a different kind of cost. Start from what the money will buy and how it will come back, and the field narrows quickly.

Wheatmead Funding connects you with lending partners; partners make credit decisions and set rates and terms.

Two business partners smiling over a hand-drawn floor plan on a table in an empty brick storefront
In short

Wheatmead Funding, a small-business funding broker in Eau Claire, Wisconsin, compares six funding structures here: working capital, term loans, lines of credit, inventory financing, equipment financing and merchant cash advances. The table shows how each is repaid or collected and what it suits, so Chippewa Valley owners can shortlist before calling.

The six structures in one view

Funding structures compared
StructureHow it comes backSuitsUsually secured by
Working capitalInstallments that finish within monthsWages, supplier bills, rent during a gapPartner's choice; often a lien on all assets plus the owner's guarantee
Term loanRegular payments spread over several yearsFit-outs, moves, expansion, refinancingBusiness assets, sometimes property
Line of creditRepay what you draw; the limit reopensCosts that recur at uneven timesInvoices, a blanket lien, or nothing specific
Inventory financingPaid down as stock sellsLarge stock purchases ahead of salesThe inventory itself
Equipment financingInstallments or lease paymentsOvens, coolers, fixtures, tools, vansThe equipment
Merchant cash advanceCollected as a share of sales (not a loan)Card-heavy businesses wanting sales-linked collectionFuture receipts that are sold

Short horizon or long horizon

The cleanest test is how long the money stays out. If the cost clears within months, such as wages before a large invoice is paid, a short structure like working capital or a draw on a line fits. If the thing you buy keeps earning for years, such as a kitchen line or a store fit-out, a longer term keeps each payment smaller than the value the asset produces.

Mismatches cost owners twice: a short structure for a long asset squeezes cash every month, and a long structure for a short gap keeps you paying for something already used up.

Collateral: secured and unsecured funding

Some do and some do not. Secured funding is backed by something the partner can claim if payments stop: the equipment being bought, the inventory, receivables, or a general lien on business assets. Unsecured funding has no specific asset behind it, but partners often still ask for a personal guarantee from the owners.

The difference between secured and unsecured business loans usually shows in three places: how much a partner will consider, the price, and what happens if the business cannot pay. Ask any partner to name, in writing, what it is taking as security and whether it files a UCC financing statement.

Where the SBA fits

SBA-backed loans are made by participating lenders, not by brokers, and they follow the SBA's own programs. Wheatmead Funding stays out of SBA lending altogether. If an SBA route suits your plan, a participating lender or the free advisers listed in our Chippewa Valley resources guide are the place to start.

What any partner reads first

  • Bank statements covering the latest months of trading.
  • How long the business has operated.
  • What the money will pay for and how that cost earns or saves money.
  • Existing loans, leases and advances still being paid.
  • Returns and financial statements once the request is large or long-dated.
  • Owner credit history, which most partners check.

Each partner weighs these differently, and none of them is a pass mark on its own.

By Wheatmead Funding ยท Updated

Other funding structures

How each of the other options is repaid or collected.

Working Capital

Short-term money for wages, a supplier bill or rent while receivables are still on their way in.

Business Term Loans

A single sum for a fit-out, a move or an expansion, paid back in scheduled installments over a set term.

Business Line of Credit

An approved limit you draw from when a bill arrives; repay it and the room opens again for the next one.

Inventory Financing

Money to buy stock before it sells, normally secured by the goods and reduced as they leave the shelf.

How to begin

How it works

You call, we shortlist, a partner reviews, you decide.

  1. Tell us the cost

    Call, or leave contact details in the short form and we phone you back. On that call we ask what the money will pay for.

  2. Hear the options

    We explain which structures suit that cost and what partners usually want to see.

  3. A partner reviews

    With your go-ahead, partners that offer that structure review the file and make their own decision.

  4. You choose

    Read any offer for its total cost and schedule. Saying no is always allowed.

How It Works

Questions From Owners

Short answers to what Chippewa Valley owners raise first.

Which structure is cheapest?

There is no single answer. Compare offers by the total amount repaid or collected over the full term, not by the payment size or the rate alone.

Can a Wisconsin startup get business funding?

Some structures are possible for young businesses, especially equipment financing secured by the item, but many partners want trading history. We will tell you honestly if the timing is early.

Is a loan company in Wisconsin the same as a broker?

No. A lender funds and decides. A broker such as Wheatmead Funding prepares the request and introduces it to lenders, who make the decision.

Can I combine two structures?

Sometimes, for example equipment financing for a cooler plus a line for wages. Partners look at the total payments the business would carry, so stacking several at once can hurt an application.

Do you arrange SBA loans?

No. SBA-backed loans come from participating lenders under the SBA's programs. We can point you toward free advisers who explain that route.

Another question? Wheatmead Funding in Eau Claire, WI takes calls at (534) 202-5331.

Chippewa Valley towns

One address in Eau Claire, WI; owners in nearby Wisconsin towns reach us by phone and online.

Say What It Pays For and We Handle the Rest

Phone (534) 202-5331, or send the short form. Describe the cost, and we will tell you which options deserve a closer look and which do not.