Wheatmead Funding, a small-business funding broker in Eau Claire, Wisconsin, answers common owner questions here: what a broker does, what business funding can and cannot pay for, how a merchant cash advance differs from a loan, and what follows a call to Barstow Street. Credit decisions sit with the lending partners, every time.
About Wheatmead Funding
Is Wheatmead Funding a lender?
No. Wheatmead Funding is a broker, not a lender. We prepare a request and introduce it to lending partners, and the partners decide.
Where is the business?
At 207 S Barstow St, Eau Claire, WI 54701. Most conversations happen by phone at (534) 202-5331; the contact page lists both.
Which Chippewa Valley towns do you cover?
Owners across Eau Claire County and the wider Chippewa Valley, including Altoona, Chippewa Falls, Menomonie, Bloomer, Cadott and Mondovi. Everything runs by phone and online.
Do you arrange personal loans?
No. Business funding is the only kind of request Wheatmead Funding takes on. Household borrowing such as personal, payday, title or home loans is not part of it.
Using business funding
Business loan or personal loan: which should an owner use?
Keep business costs on business funding. A business loan is underwritten on the company's record and keeps the debt on the company's books; a personal loan puts business risk on the household and blurs your records.
Which costs can business funding cover?
Operating costs such as wages, stock and rent; equipment and vehicles; fit-outs and expansion; and refinancing costly balances. The comparison page matches each use to a structure.
Where is business funding off limits?
Personal spending, and any use the agreement excludes. Some partners also exclude paying certain taxes, buying out an owner, or speculative investments, so ask before applying.
Merchant cash advances
Should an advance be read as a loan?
No. It is a purchase of part of your future receipts, collected as a share of sales until an agreed total is remitted. The merchant cash advance page explains holdback, reconciliation and factor pricing.
Why compare an advance on total collected?
Because an advance has no interest rate or fixed term. The total amount the funder will collect, compared with what you receive, is the clearest measure of its cost.
The process
How much does the online form want from me?
Full name, email, phone and business name, three drop-down ranges (time in business, annual revenue, amount requested) and a consent tick. What the money is for is our first question on the call back. The form is on the request page.
Who makes the decision?
The lending partner. How a request moves sets out each step, from first call to comparing offers.
Where can I read more before calling?
The guides page covers Wisconsin registration records, city and county permits around Eau Claire, free local help and a payment calculator, and the blog works through local questions in more depth.
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